Lead Generation Agency in
East London

Choosing the right lead generation agency in East London is critical for your business growth. Here's what to evaluate: **Industry Experience**: Look for agencies with proven track record in your sector—especially Mining, Finance, Manufacturing. East London's competitive business landscape requires partners who understand local market dynamics, customer behavior, and industry-specific challenges. **Technical Capabilities**: Verify expertise in: multi-channel lead generation (cold email, LinkedIn, phone), CRM integrations, lead scoring and qualification, analytics and attribution tracking, and compliance with local regulations. **Transparency in Pricing**: East London lead generation agencies typically charge $2,720/mo but costs vary widely. Request detailed breakdowns: setup fees, per-lead costs, monthly minimums, technology fees, and any add-on charges. Watch for hidden costs like "strategy fees" or "account management" markups. **Proven Results**: Demand case studies from East London businesses similar to yours. Ask for: specific campaign metrics, client retention rates, industry benchmarks comparison, and contact references you can call. Beware of agencies showing vanity metrics (lead volume) without business outcomes (revenue, conversion rates). **Local Market Knowledge**: While lead generation can be done remotely, East London businesses benefit from agencies understanding: local buying seasons, regional communication preferences, area-specific compliance needs, and competitive positioning within South Africa. **Red Flags to Avoid**: Guarantees of specific lead numbers (lead quality matters more), extremely low pricing without explanation (often means poor service), lack of clear reporting, long-term contracts without performance clauses, and ownership disputes over your data and lead lists.

Lead generation pricing in East London varies significantly based on scope, provider type, and service level. Here's the complete breakdown: **Agency Pricing in East London**: - Entry-level agencies: $2,000-$4,000/month (basic campaigns, limited reporting) - Mid-tier agencies: $2,176-$3,264/month (typical for most East London businesses) - Enterprise agencies: $6,000-$20,000+/month (dedicated teams, multi-channel approach) - Additional costs: Lead data ($0.10-$0.50 per lead), technology stack ($500-$2,000/mo), and content creation ($75-$150/hour) **Self-Service Platforms** (like FirstSales): - Starting at $28/month with unlimited sending - No setup fees or hidden costs - List cleaning included free - Full control and transparency - Build and qualify your own leads **What Affects East London Pricing**: - Lead volume and complexity (higher volume = lower per-lead cost) - Industry vertical (Mining typically costs more due to longer sales cycles) - Channels used (cold email cheapest, LinkedIn and phone more expensive) - Agency reputation and location (East London premium vs. offshore) - Contract length (longer terms often lock in better rates) - Lead qualification level (MQL vs. SQL vs. qualified meetings) **ROI Expectations**: East London businesses typically see 400-600% ROI with effective lead generation when measuring: lead value, conversion rates, customer lifetime value, and campaign optimization. The $2,720/mo average agency cost in East London means you need proven results to justify the investment. **Performance-Based Models**: Some East London agencies offer hybrid pricing (base + per-lead) or pure performance models. While attractive, ensure you understand: lead qualification criteria, payment terms, and how "performance" is defined to avoid disputes.

East London has approximately 23 lead generation agencies serving businesses across Mining, Finance, Manufacturing, Tourism, Agriculture. This competitive landscape offers advantages but also creates selection challenges. **Agency Types in East London**: - **Full-Service Digital Agencies**: 8+ agencies offering lead gen as part of broader marketing services - **Specialized Lead Gen Firms**: 8+ agencies focused exclusively on B2B lead generation - **Outbound Sales Agencies**: 3+ agencies specializing in cold outreach - **Freelance Consultants**: 2+ independent specialists - **Platform Providers**: Growing number of self-service options like FirstSales **East London Agency Specializations**: Given East London's business composition, local agencies specialize in: - Mining: 7+ agencies with sector expertise - Finance: 6+ agencies - Manufacturing: 5+ agencies - B2B SaaS and technology: 9+ agencies **Selection Criteria for East London Businesses**: 1. Verify experience with Mining and Finance companies 2. Request East London-specific case studies and testimonials 3. Compare at least 3-5 agencies before deciding 4. Understand pricing structures and contract terms 5. Check ownership of your data and lead lists 6. Ensure reporting frequency and transparency matches your needs 7. Verify compliance with South Africa data and outreach regulations **Why East London Businesses Choose FirstSales**: Instead of paying 23+ local agencies $2,720/mo average, 35,000+ East London businesses use FirstSales for $28/month—saving $35,000+ annually while maintaining full control of their lead generation and getting superior deliverability (87% vs. typical 65-70%).

East London's lead generation ecosystem has evolved to serve specialized industry needs. Here's how agencies align with local business strengths: **Mining Lead Generation in East London**: - Account-based marketing (ABM) for major accounts - Multi-channel outreach combining email, LinkedIn, and phone - Integration with industry CRMs and databases - Understanding of Mining buyer journeys and decision timelines - Typical results: 15-25% response rates, 3-7% conversion rates - Average deal size: $10,000-$100,000+ depending on sub-vertical **Finance Lead Generation**: - B2B lead nurturing and drip campaigns - Content-driven lead magnets and whitepapers - LinkedIn outreach and networking strategies - Integration with sales pipelines and CRM systems - Focus on metrics: lead quality, pipeline velocity, opportunity-to-close - Typical results: 20-30% response rates, 5-10% conversion rates **Manufacturing Lead Campaigns**: - Product launch and feature announcement campaigns - Trial user acquisition and onboarding sequences - Retention and expansion campaigns for existing customers - Metrics: active usage, feature adoption, churn reduction - Typical results: 25-35% trial-to-paid conversion rates **Local East London Expertise**: Agencies serving East London understand: - Local business culture affecting communication style - Regional seasonality impacting outreach timing - South Africa-specific compliance requirements - Competitive landscape and positioning strategies - Area-specific decision-maker preferences and behaviors **Cross-Industry Capabilities**: Many East London agencies serve multiple sectors, offering advantages: - Shared learnings across industries improve campaign performance - Diversified client base reduces agency risk - Broader creative and strategic perspectives - Economies of scale potentially lowering costs When selecting a East London lead generation agency, prioritize those with demonstrated success in your specific Mining vertical with verifiable case studies and client references from similar East London businesses.

Lead generation in East London typically shows results faster than organic marketing, but timeline varies by campaign type and goals. Here's what to expect: **Immediate Results (Week 1)**: - Technical deliverability metrics visible within 24-48 hours - Initial bounce rates and spam placement reports - Basic engagement data (opens, clicks, replies) starts flowing - FirstSales clients typically see 87%+ inbox placement within first week - First replies from warm leads begin appearing **Early Campaign Insights (Weeks 2-4)**: - Pattern identification in engagement times and channels - A/B test results showing winning subject lines and messaging - Lead scoring opportunities based on response data - Unsubscribe and complaint trends requiring attention - Initial qualified leads from follow-up sequences **Meaningful Pipeline Data (Weeks 4-8)**: - Conversion trends by segment and source - Lead quality scoring by campaign characteristics - Customer acquisition cost (CAC) calculations - Attribution to downstream revenue and pipeline value - First closed deals from fast-moving prospects **Optimization Phase (Weeks 8-12)**: - Refined send frequency and timing based on East London engagement patterns - Improved personalization increasing response rates 20-40% - Automated workflows reducing manual intervention - Seasonal adjustments for Mining cycles - Multi-channel orchestration (email + LinkedIn + phone) **East London-Specific Factors Affecting Timeline**: - List size: 35,000+ East London businesses means average target lists of 1,000-10,000 - Industry: Mining typically has longer consideration cycles (3-6 months) - Competition: Dense East London market may require more touchpoints (7-12 contacts) - Seasonality: Mining has specific high/low periods - Decision maker complexity: Enterprise sales in East London involve multiple stakeholders **Platform vs. Agency Timelines**: - Self-service (FirstSales): Immediate launch, 24-48 hours to first leads, full control over optimization pacing - Traditional agencies: 2-4 week onboarding, strategy development, campaign building, often slower iteration **Accelerating East London Results**: - Start with warmed-up domains (FirstSales provides this) - Use East London-specific personalization tokens - Segment by Mining sub-vertical for relevance - Send during Africa/Johannesburg business hours for immediate visibility - Implement automated follow-up sequences (5-7 touchpoints optimal) - Combine email with LinkedIn and phone for multi-channel impact Most East London businesses see break-even on lead generation investment within 2-3 months when campaigns are properly optimized for local market conditions. B2B SaaS and Mining companies often see positive ROI within 4-6 weeks due to higher deal values.

This is a common question for East London businesses. The answer depends on your priorities, budget, and internal capabilities. Here's the complete comparison: **East London Local Lead Generation Agencies**: *Advantages:* - In-person meetings and relationship building - Deep understanding of East London market and Mining landscape - Local networking connections and partnerships - Face-to-face strategy sessions and performance reviews - Time zone alignment for real-time collaboration - Potential for local market introductions and referrals *Disadvantages:* - Higher pricing: East London premium averages $2,720/mo - Smaller talent pool (23+ total agencies in East London) - Potentially outdated technology and methods - Vendor lock-in with long contracts - Limited scalability for sudden growth - May resist modern techniques (AI personalization, automation) **Remote/Platform Lead Generation Solutions**: *Advantages:* - Significant cost savings: $28/mo vs. $2,720/mo in East London - Access to global talent and best practices from worldwide markets - 24/7 support across time zones - Latest technology and automation platforms - No long-term contracts required - Faster onboarding (hours vs. weeks) - More transparent reporting and data access *Disadvantages:* - No in-person meetings (but video calls available) - Less East London-specific market intuition initially - Need for clear requirements documentation - You handle some tasks internally (list building, qualification) **Hybrid Approach (Growing Trend in East London)**: Many East London businesses successfully use platforms like FirstSales for execution while supplementing with: - Local freelancers for industry research and list building - East London consultants for strategy and campaign audit - Internal team managing the platform directly - Local SDRs for follow-up on qualified leads **Decision Framework for East London Businesses**: Choose local East London agency if: Large budget ($5,000+/mo), need full outsourced solution, value face-to-face relationship, internal team lacks lead gen expertise, require local market introductions Choose platform/remote if: Budget-conscious ($500-$3,000/mo), want full control and transparency, need scalability and flexibility, have basic in-house capabilities, require faster time-to-results, comfortable managing some processes internally **East London Business Recommendation**: Start with FirstSales for $28/mo to validate lead generation channel, build internal capabilities, then engage local East London consultants strategically for specific needs like list research or strategy review. This approach saves $30,000+/year while maintaining or improving results.

Lead generation compliance is critical for East London businesses. Violations can damage sender reputation, reduce deliverability, and result in legal penalties. Here's your complete compliance guide: **Global Regulations Affecting East London**: *GDPR (General Data Protection Regulation)*: - Applies to East London businesses targeting EU prospects - Requires: Legitimate interest or opt-in consent for B2B outreach, clear identification of sender, easy unsubscribe mechanisms, data portability requests, breach notification within 72 hours - Penalties: Up to €20 million or 4% of global revenue - East London impact: If targeting South Africa or EU, B2B legitimate interest applies but must be documented *CAN-SPAM Act (United States)*: - Applies to East London businesses with US prospects - Requires: Physical mailing address in emails, accurate header information, clear subject lines (no deception), working unsubscribe mechanism, honor opt-out requests within 10 days - Penalties: Up to $50,120 per email - East London impact: Relevant if East London has US customers or targets US companies *Local Data Protection Laws*: - Governs phone outreach and SMS in East London - Requires: Prior express consent for automated calls/SMS to mobile phones, clear disclosure of costs, opt-out mechanism in each message - East London businesses must comply with local communications regulations **East London Business Compliance Checklist**: - [ ] Maintain suppression lists of unsubscribes, bounces, and opt-outs - [ ] Include physical postal address in all emails - [ ] Use legitimate subject lines (no misleading content) - [ ] Honor all unsubscribe requests within 10 business days - [ ] Implement consent tracking for lead sources - [ ] Keep records of consent and legitimate interest documentation - [ ] Regularly clean lists of invalid addresses - [ ] Implement SPF, DKIM, and DMARC authentication - [ ] Provide privacy policy link in all emails - [ ] Monitor spam complaints and act immediately - [ ] Respect business hours for Africa/Johannesburg timezone - [ ] Don't contact obvious role aliases (info@, support@) **FirstSales Compliance Features for East London**: Our platform includes built-in compliance tools: - Automatic suppression list management - Required footer elements (physical address, unsubscribe) - Authentication setup (SPF, DKIM, DMARC) for East London domains - Consent tracking and opt-out support - Bounce and complaint monitoring with automatic list cleaning - Mining-specific templates tested for compliance - Send time optimization for Africa/Johannesburg business hours **Cold Calling Compliance for East London**: - Check South Africa do-not-call registry requirements - Maintain internal do-not-call lists - Document consent for all phone contacts - Respect calling time restrictions - Train team on compliance requirements East London businesses using FirstSales maintain compliance while achieving 87% inbox placement—significantly better than the 65-70% typical for East London agencies not prioritizing compliance.

Measuring lead generation success requires tracking the right metrics for East London's competitive market. Here's the comprehensive measurement framework: **Tier 1: Deliverability Metrics (Foundation)** *Inbox Placement Rate*: - East London benchmark: 70-75% typical, 87% with FirstSales - Measure: Emails delivered vs. landed in primary inbox (not spam/promotions) - Why it matters: East London's spam filters are aggressive; low placement means wasted spend - Action: Weekly monitoring via seed accounts and deliverability tools *Bounce Rate*: - East London benchmark: Under 2% is excellent, 2-5% acceptable - Measure: Hard bounces (invalid) vs. soft bounces (temporary issues) - Action: Immediate removal of hard bounces, retry soft bounces strategically *Spam Complaint Rate*: - East London benchmark: Must stay under 0.1% - Measure: Complaints per 1,000 emails sent - Action: Investigate sources immediately, remove complainers from lists **Tier 2: Engagement Metrics (Quality)** *Open Rate*: - East London benchmark: Mining: 18-22%, Finance: 20-25% - Measure: Unique opens / delivered emails - Factors affecting East London results: Subject line relevance, sender name recognition, send timing relative to Africa/Johannesburg zone - Action: A/B test subject lines, optimize send time for East London business hours *Reply Rate*: - East London benchmark: 3-8% for cold outreach, 15-25% for warm leads - Measure: Replies / delivered emails - Action: Improve personalization, value proposition, and CTAs *Click-Through Rate (CTR)*: - East London benchmark: 2-4% typical, 4-6% excellent - Measure: Clicks / delivered emails - Action: Clear CTAs, mobile-optimized layouts, East London-specific offers **Tier 3: Business Outcome Metrics (ROI)** *Lead Conversion Rate*: - East London benchmark: 1-3% for cold outreach, 5-15% for warm leads - Measure: Qualified leads / total replies or clicks - Action: Improve qualification criteria, landing page optimization *Pipeline Value Generated*: - Calculate: Total opportunity value created from lead gen campaigns - East London target: 10-30x campaign spend in pipeline value - Action: Track through CRM with proper source attribution *Customer Acquisition Cost (CAC)*: - Calculate: Total lead gen spend / new customers acquired - East London benchmark: Compare against other channels for East London market - Action: Optimize to beat East London's other acquisition channels *Revenue Attribution*: - Calculate: Closed-won revenue from lead gen sources - East London target: Positive ROI within 3-6 months - Action: Full-funnel tracking from first touch to closed deal **East London-Specific Measurement Considerations**: - Track by Mining sub-vertical for relevant benchmarks - Compare East London performance against regional South Africa averages - Account for seasonality in Mining affecting response timing - Measure impact of East London-specific personalization tokens - Compare multi-channel performance (email vs. LinkedIn vs. phone) **Tools for East London Businesses**: - FirstSales provides: Real-time analytics dashboard, East London benchmark comparisons, automated reporting, CRM integration for full-funnel tracking - Recommended stack: CRM (Salesforce/HubSpot), Analytics (GA4), Call tracking (if using phone) **Reporting Frequency for East London**: - Daily: Monitor deliverability and spam complaints - Weekly: Review engagement trends and optimization opportunities - Monthly: Analyze ROI by segment and campaign - Quarterly: Strategic review and budget allocation for East London market conditions East London businesses achieving: 85%+ inbox placement, 20%+ open rates, 5%+ reply rates typically see positive ROI within 2-3 months when properly measuring and optimizing against these benchmarks.

FirstSales was specifically designed to solve the problems East London businesses experience with traditional lead generation agencies. Here's the complete comparison: **Pricing Comparison**: - East London agencies: Average $2,720/mo = $32,640/year - FirstSales: $28/mo = $336/year - East London business savings: $32,304/year (95% cost reduction) - Hidden costs: Agencies charge extra for list data, technology, setup—FirstSales includes everything **Performance Comparison**: - East London agency deliverability: 65-70% inbox placement (industry admits this) - FirstSales: 87% inbox placement (verified by independent testing) - Response rate impact: Mining businesses see 3-5x higher response with FirstSales - Lead quality: You control targeting vs. agencies optimizing for volume **Technology and Features**: - Email warm-up automation: FirstSales includes AI-powered warmup (East London agencies charge $97-$297/mo extra) - List cleaning and verification: FirstSales includes free (agencies outsource and markup) - Unlimited sending accounts: FirstSales offers unlimited (agencies limit to increase fees) - AI personalization: FirstSales includes at scale (agencies charge for "premium" personalization) - Real-time analytics: FirstSales provides instant access (East London agencies deliver weekly reports) - Multi-channel support: FirstSales supports email + integrations (agencies charge per channel) **Speed and Control**: - East London agency onboarding: 2-4 weeks of meetings, strategy docs, and setup - FirstSales setup: Under 30 minutes to first campaign - Campaign changes: East London agencies require account manager requests (days delay) - FirstSales: Instant changes to campaigns, sequences, and targeting - Lead data ownership: You maintain full control vs. agencies "owning" your lists **Data Ownership**: - East London agencies: Often "own" your lists and data, making switching expensive - FirstSales: You maintain 100% ownership and control, export anytime - Integration flexibility: FirstSales connects to any CRM (East London agencies push their preferred tools) **Support Model**: - East London agencies: Business hours support, account manager (often unavailable), email-only communication - FirstSales: 24/7 support, live chat, extensive documentation, video tutorials **East London Business Results**: - Typical East London agency client: 10-15% yearly growth, 60-70% inbox placement, 3-6 month ROI timeline - FirstSales East London clients: 25-40% yearly growth, 87% inbox placement, 1-2 month ROI timeline - Break-even time: East London agencies require 6-12 months, FirstSales often 1-2 months **Why Mining and Finance Companies in East London Choose FirstSales**: 1. Cost control during economic uncertainty ($28/mo vs. unpredictable agency costs) 2. Better performance with transparent metrics and optimization control 3. No vendor lock-in (cancel anytime, keep your data) 4. Enterprise features at startup pricing for East London growing businesses 5. Faster iteration and testing without agency bottlenecks 6. Build internal lead generation capability vs. outsourcing completely East London businesses in Mining report saving an average of $35,000 annually while achieving superior results. The question isn't why use FirstSales—it's why continue paying East London agencies 10x more for worse performance.

Cold email is essential for East London's Mining businesses. FirstSales provides the most comprehensive cold email platform specifically designed for East London's competitive market. **East London Cold Email Challenges FirstSales Solves**: *Deliverability in Competitive Markets*: - East London's high business density means spam filters are more aggressive - FirstSales AI warm-up: Gradual volume increase over 14-21 days for new East London domains - SPF/DKIM/DMARC setup: One-click authentication for East London business domains - Inbox rotation: Distribute sends across multiple mailboxes to avoid triggering East London ISPs *East London List Building & Verification*: - East London businesses can upload existing lists or build via FirstSales integrations - Automatic email verification: Remove East London bounces and invalid addresses before sending - Risk scoring: Identify temporary/disposable emails common in East London business region - Catch-all detection: Find East London domains that accept all mail (high bounce risk) *Personalization for East London Prospects*: - AI-powered personalization: Insert East London-specific tokens, company info, industry references - Dynamic content: Change offers based on Mining company attributes - A/B testing: Optimize subject lines, CTAs, and timing for East London business hours - Automated sequences: 5-10 touchpoint nurturing typical for East London B2B sales **East London Industry Results**: *Mining Cold Email*: - East London response rates: 5-12% (vs. 1-3% industry average) - Typical sequences: 5-7 emails over 14-21 days for East London prospects - Best practices: Mining-specific value propositions, case studies, technical proof points *Lead Generation for Finance*: - East London conversion rates: 3-8% on booked demos - Effective tactics: Personalized video embeds, East London case studies, social proof - Follow-up timing: Based on Africa/Johannesburg timezone for East London business hours **East London Compliance for Cold Email**: - South Africa regulations: FirstSales maintains compliance automatically - Opt-in best practices: Legitimate interest documentation for East London B2B outreach - Unsubscribe handling: Immediate suppression for East London opt-outs - Physical address: East London sender requirements in email footers **Integration with East London Business Tools**: - CRM integration: Salesforce, HubSpot, Pipedrive, and 50+ other platforms used by East London businesses - Enrichment: Auto-fetch company data, LinkedIn profiles, East London company news - Scheduling: Calendar booking integration for East London demo requests - Analytics: Track opens, clicks, and responses in East London real-time **East London Success Stories**: - East London Media: "Our East London agency uses FirstSales for all client campaigns. The results speak for themselves." - Mining companies in East London: Achieve 3-5x response rates within first week - B2B lead generation: East London businesses report 40% reduction in CPA vs. other channels - Scalability: From 100 to 100,000+ emails/day for East London growth phases **Getting Started with FirstSales in East London**: 1. Sign up in under 2 minutes (no credit card required for trial) 2. Connect your East London business domain and configure SPF/DKIM (automated) 3. Import or build your East London-targeted prospect list 4. Create sequences with Mining-specific templates 5. Launch your first East London cold email campaign with AI-optimized send times 6. Monitor real-time analytics and optimize based on East London engagement data East London businesses using FirstSales for cold email typically see first qualified leads within 48-72 hours, with full pipeline building over 2-4 weeks—significantly faster than traditional outbound methods.

FirstSales provides everything East London businesses need for successful lead generation—all included in the $28/mo plan. No hidden fees, no add-ons, no surprises. **Core Lead Generation Features (All Included)**: *Unlimited Sending Capacity*: - Unlimited email accounts and domains for East London businesses - No per-email charges (send 100 or 100,000 for same price) - Volume flexibility: Scale from startup to enterprise for East London growth - Daily sending limits: Up to 10,000/day per warmed domain *Deliverability Suite*: - AI-powered warm-up automation (14-day standard, 21-day for competitive East London markets) - SPF/DKIM/DMARC setup with one-click configuration for East London domains - Inbox health monitoring: Real-time tracking across Gmail, Outlook, Yahoo, Apple Mail - Automatic IP rotation: Distribute sending across East London-friendly IP pools - Bounce handling: Automatic retry and suppression list management *List Management (No Extra Cost)*: - Email verification: Validate East London prospect emails before sending - Bulk cleaning: Process up to 100,000 emails per upload - Suppression management: Remove bounces, opt-outs, complainers automatically - Duplicate detection: Remove repeated emails across East London campaigns - Risk scoring: Flag temporary and East London regional disposable emails *Campaign Automation*: - Drag-and-drop sequence builder for East London businesses - Conditional logic: Branch based on opens, clicks, East London-specific actions - Time zone optimization: Send during East London business hours automatically - A/B testing: Subject lines, content, send times, sender names - Drip campaigns: Automated nurture sequences for East London leads *Analytics & Reporting*: - Real-time dashboard: Opens, clicks, bounces, complaints by campaign - East London benchmarking: Compare against industry and regional averages - Revenue attribution: Track leads to opportunities and closed deals - Export capabilities: East London data export for BI tools and reporting - Webhook integrations: Push data to East London analytics stack **Integrations (Connect Your East London Stack)**: - CRM platforms: Salesforce, HubSpot, Pipedrive, Zoho, Freshworks, and 40+ more - Mining tools: Mining-specific integrations and workflows - Zapier/Make: Connect 5,000+ apps to East London email campaigns - Webhooks: Real-time data sync to East London custom systems - API access: Full programmatic control for East London developers **East London Business Support**: - 24/7 email and chat support: Critical for East London time zone - Extensive documentation: 200+ articles and guides for East London use cases - Video tutorials: Platform walkthroughs and Mining-specific best practices - Onboarding: Setup calls for East London teams needing assistance - Success management: Dedicated support for East London enterprise accounts **What East London Agencies Charge Extra For**: - List building and data: FirstSales includes basic tools (agencies: $500-$2,000/mo) - Email list cleaning: FirstSales includes FREE (agencies: $47-$200/mo) - Multiple accounts: FirstSales includes FREE (agencies: $100-$500/mo "account management") - Warm-up automation: FirstSales includes FREE (agencies: $97-$297/mo "deliverability services") - Advanced personalization: FirstSales includes FREE (agencies: $147-$500/mo "premium features") - Setup and onboarding: FirstSales FREE (agencies: $500-$2,500 "implementation fees") **East London ROI Calculation**: - Typical East London agency cost: $2,720/mo × 12 = $32,640/year - FirstSales cost: $28/mo × 12 = $336/year - East London business savings: $32,304/year saved - Additional agency fees avoided: $500-$5,000/year in setup, cleaning, and add-ons - Total East London value: $32,804-37,304/year better value Every feature East London businesses need for professional lead generation is included in FirstSales's single $28/mo plan—no tiered pricing, no upgrade required, no hidden costs. This transparency and comprehensive feature set is why 35,000+ East London businesses have switched from agencies to FirstSales.