Built for contractors, developers & suppliers
The AI cold email engine that wins construction bids while you build
Construction sells on relationships and relentless follow-up. FirstSales warms your domains, personalizes every message from your project portfolio, and chases every bid and opportunity automatically — so your pipeline fills while your crews are on site.
- 87% primary-inbox placement vs the 60-70% most contractors settle for
- AI writes every email from your projects and trades, not generic templates
- Autonomous follow-up chases every bid without a single manual touch
- Launch in 8 minutes, unlimited mailboxes, from $29/mo
No credit card required · Cancel anytime · Setup in 8 minutes
Why construction teams switch
Outreach that wins work, not spam folders
GCs, developers, and property managers get flooded with vendor pitches. The outreach that gets a reply lands in the inbox, speaks to a real project, and follows up. FirstSales does all three automatically.
Lands in the primary inbox
21-day AI warm-up, free list cleaning, and SPF/DKIM/DMARC done right push you to 87% inbox placement — so your bids and intros aren't dying in spam before a decision-maker ever sees them.
Speaks your projects
The AI writes from a knowledge base of your trades, past projects, service area, and certifications, so every email reads like your best estimator wrote it — at the volume of a whole business-development team.
Chases every bid on autopilot
It follows up until the GC, developer, or PM replies or schedules a walkthrough, then routes the reply to you. You wake up to a pipeline ofreal opportunities.
How it works for construction
From cold list to booked walkthrough in three steps
Point FirstSales at the GCs, developers, property managers, or suppliers you want to win, and let the AI run the follow-up your team never has time for between job sites.
Connect your mailboxes and warm up
Plug in your sending accounts and let the 21-day AI warm-up build sender reputation with real conversations before a single contractor, developer, or supplier is touched.
Unlimited Google and SMTP/IMAP mailboxes Add accounts as your bid volume grows without extra per-seat charges.
21-day automated reputation warm-up Organic conversation traffic conditions your domain before GCs or developers are emailed.
Guided SPF, DKIM, and DMARC setup Authentication is verified upfront so your bid intros reach decision-makers.
Feed the AI your project knowledge
Drop in your trades, past projects, service area, certifications, and proof points. The AI uses your knowledge base to write outreach that names the right project and sounds like your team — not a template.
Per-workspace project knowledge base Past projects, trades, and service area inform each outbound message.
AI personalization from real prospect data GC and developer details shape the pitch so it references their actual work.
On-brand copy at full sending volume Your estimator's voice and project examples hold across thousands of emails.
Let it send, follow up, and book
FirstSales sends, monitors deliverability, and follows up autonomously until the prospect replies or books a walkthrough — then hands the conversation to you in a unified inbox.
Autonomous multi-step follow-up Bid chasers run on schedule while your crews stay focused on the job site.
Real-time deliverability monitoring Placement metrics flag any inbox drop before it disrupts an active campaign.
Unified inbox with reply handling Prospect replies from every mailbox arrive in one view for your BD team.
Proof, not promises
Construction teams who let the AI run the follow-up
Builders and suppliers use FirstSales to run the disciplined outreach that used to fall through the cracks between job sites, and get the replies to show for it.
If you are looking to fix your sales pipeline, you should definitely try. @iuditg is the OG in cold emailing, and the product they have built- is futuristic and screams a deep understanding of email marketing. + My open rate has increased drastically, + The UI and UX are easy to understand, even for a beginner like me.
What you get
Everything a construction team needs to win work with cold email
Deliverability, AI writing, and automation in one platform — so you don't stitch together a verifier, a warm-up tool, and a sequencer just to get an intro in front of a GC.
Land in the inbox, not promotions
Warm-up, free cleaning, authentication, and live monitoring protect every domain so your bid intros and vendor pitches stay in the primary inbox at scale.
21-day smart warm-up Domain reputation is built gradually before any contractor or supplier is pitched.
Free automated list cleaning Stale GC and developer contacts are removed so bounces don't hurt your score.
Real-time inbox monitoring Live placement signals catch any drift into spam before bids are missed.
Personalization that sounds human
The AI researches each prospect and writes from your knowledge base, so a 5,000-contact campaign reads like 5,000 one-to-one emails to GCs, developers, and property managers.
Knowledge-base-grounded copy Trade specialties and completed projects appear in each message, not generic phrases.
Per-prospect personalization GC company, project type, and region shape the opening line of every email.
Your trades, your projects Specific work history and certifications distinguish you from every other vendor pitch.
Follow-up that never forgets
Multi-step sequences with smart stop-on-reply mean every bid and intro gets the follow-ups that actually win work — without your team lifting a finger between site visits.
Autonomous follow-up sequences Every bid and intro gets the timed touches that close construction relationships.
Smart stop-on-reply Follow-ups stop the instant a GC or developer responds, keeping outreach clean.
Chases bids around the clock Outreach runs after hours and on weekends so no opportunity sits untouched.
Before & after
What changes when construction outreach runs itself
The old way burns domains and lets opportunities slip. The FirstSales way fills the pipeline while your team focuses on estimating and delivering jobs.
- Emails land in spam
- Cold pitches to GCs and developers hit promotions or spam and your pipeline is capped before it starts.
- Generic templates
- Mass blasts ignore the prospect's project, trade, and region, so reply rates flatline.
- Follow-ups slip
- Crews are on site, nobody chases the bid, and most of the pipeline dies in the gap.
- Burned domains
- Aggressive sending without warm-up torches sender reputation and your domain.
- Stitched-together tools
- A verifier here, a warm-up tool there, a sequencer somewhere else — and a bill to match.
- Expensive BD hires
- A dedicated business-development rep costs $5k+/mo with a long ramp before a single won bid.
- 87% inbox placement
- Warm-up, cleaning, and authentication keep you in the primary inbox at scale.
- AI-personalized at scale
- Every email is written from your knowledge base to the specific GC, developer, or supplier.
- Autonomous follow-up
- The AI chases every bid until a reply or a booked walkthrough — nothing slips.
- Protected reputation
- Smart throttling and live monitoring keep every domain healthy.
- One platform
- Deliverability, AI, and automation in a single tool from $29/mo.
- No ramp, no salary
- Launch in 8 minutes and run a BD rep's motion for a fraction of the cost.
How we compare
FirstSales vs the tools construction teams usually stack
Most construction teams duct-tape a sending tool to a verifier and a warm-up service. FirstSales does all of it — and writes the emails too.
| What matters | FirstSales | Other tools |
|---|---|---|
| Primary-inbox placement | 87% average | 60-70%, no guardrails |
| 21-day AI warm-up | Included | Paid add-on or none |
| Free list cleaning | Included | Pay a separate verifier |
| AI writes from your project portfolio | Included | Static templates |
| Autonomous follow-up to booked walkthrough | Included | Manual sequences |
| SPF / DKIM / DMARC guidance | Included | Left to you |
| Unlimited mailboxes | Included | Per-mailbox pricing |
| Entry price | $29/mo | $80-200+/mo stacked |
Win more construction bids on autopilot
Let the AI warm your domains, write from your projects, and follow up until the walkthrough is booked. Start free in 8 minutes.
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FAQs
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