Add wait/delay steps between emails

Insert a Wait/Delay node to space out follow-ups by a set number of days.

4 min read·Beginner·6 steps

1
Understand what a Wait/Delay node does
A Wait/Delay node pauses your sequence for a set number of days before the next step runs. It's the only control that spaces out follow-ups - without one, back-to-back email steps would send at once.
2
Open the campaign builder
Go to Campaigns, open your campaign, and find the sequence on the canvas. Each email step and delay appears as its own node in the flow.
3
Add or select a Wait/Delay node
Insert a Wait/Delay node between two email steps, or click an existing one. Its config panel opens on the right with a single field.
4
Set Delay (days)
Enter a whole number in Delay (days), from 1 to 365. It's a required field with the hint "Number of days to wait before the next step runs." A value under 1, or leaving it blank, snaps to the minimum of 1.
5
Watch the node rename itself
The node's label updates to match your value - entering 3 renames it to "3d Delay" right on the canvas, so you can scan your cadence at a glance without opening each node.
6
Save, test, and launch
Save the workflow, then run Test Workflow and Launch as usual. The delay you set now governs the gap before the following step fires.

Pro tips

Hard-won shortcuts that keep warm-up on track.

Try 2-4 days between the first couple of touches, then stretch later delays so you don't crowd a prospect's inbox.

The auto-renamed node label doubles as a cadence check - you can confirm your spacing without opening every node.

There's no hours or minutes option, so plan your cadence in whole-day increments from the start.

Max is 365 days - a single long Wait/Delay node can cover a quarterly nudge instead of building a separate campaign.

What does the Wait/Delay node do?

It pauses the sequence for a set number of days before the next step runs - the control you use to space out follow-up emails.

What's the minimum and maximum delay?

1 day minimum, 365 days maximum.

Can I set hours or minutes instead of days?

No - the only unit is whole days.

Why did my node rename itself to “3d Delay”?

The node's label auto-syncs to the delay value you enter, so it always reflects the current wait time on the canvas.

What happens if I leave it blank or type 0?

It clamps to the minimum, 1 day.

Where does the delay apply - the whole campaign or one step?

It applies to the gap before the next step immediately after the Wait/Delay node - not the whole campaign.

Start your FirstSales trial and launch a warmed, authenticated mailbox in minutes.