A campaign that won't launch used to tell you very little about why. You'd hit the launch button, get a generic error, and start manually checking tabs — is there a sender connected? Does the contact list have anyone in it? Is the sequence complete? — until you found the gap. When you're ready to send, that's friction at exactly the wrong moment. The campaign checklist replaces that process with a short, specific to-do list.
Know what's blocking you
If a campaign can't launch, FirstSales now lists exactly which components are missing instead of surfacing a generic error. You see the specific gap — no sender connected, empty contact list, incomplete sequence — and can fix everything in one pass before trying again.
How to use it
- Open your campaign's Info tab — the Setup Progress checklist tracks every launch requirement in one place.
- Completed steps show a green check. Steps that remain tell you exactly what to configure, in plain terms rather than error codes.
- Click any pending step to jump straight to the right section of the campaign builder — no manual navigation needed.
Why a checklist is better than an error message
An error message tells you something is wrong. A checklist tells you everything that's wrong and gives you a path to fix each item. For someone launching their third campaign this week, that distinction is minor — they know the product and can diagnose quickly. For someone setting up a campaign for the first time, or returning to a draft they started two days ago, a checklist is the difference between a five-minute fix and a twenty-minute investigation.
The checklist also serves a different purpose for teams managing multiple campaigns across different workspaces: it acts as a launch quality gate. Every requirement is visible before you go live, which means fewer campaigns that start but underperform because a sender wasn't connected to the right account, a tracking domain wasn't configured, or a contact list was accidentally left empty after a filter was applied.
For cold outreach specifically, the cost of a misconfigured launch is real. A campaign that goes out with the wrong sender, without tracking enabled, or to an incomplete list wastes your sending reputation and your prospects' attention. Fixing it after the fact means pausing, correcting, and resuming — a sequence that has already interrupted the cadence you designed.
Auto-assignment of tracking domain
Also in this release: FirstSales now automatically assigns the tracking domain that matches your sender's email domain. Previously, selecting a tracking domain was a manual step that was easy to skip or misconfigure — especially when running multiple sending accounts across different domains. The auto-assignment removes it from the checklist entirely for most campaigns, cutting one more thing to get right before launch. One fewer step between ready and live.