Built for e-commerce brands, suppliers & partners
The AI cold email engine that lands wholesale, supplier, and partner deals
Stop watching partnership and wholesale outreach die in spam. FirstSales warms your domains, personalizes every message to each buyer, supplier, or brand, and follows up autonomously — so the deals close while you run the store.
- 87% primary-inbox placement vs the 60-70% e-commerce senders settle for
- AI writes every email to the specific buyer, supplier, or brand — not generic blasts
- Autonomous follow-up lands wholesale and partner deals without manual chasing
- Launch in 8 minutes, unlimited mailboxes, from $29/mo
No credit card required · Cancel anytime · Setup in 8 minutes
Why e-commerce teams switch
Outreach that closes deals, not spam
Buyers, suppliers, and brand owners are buried in cold pitches. The ones that get replies land in the inbox, speak to a real opportunity, and follow up. FirstSales does all three automatically.
Lands in the primary inbox
21-day AI warm-up, free list cleaning, and SPF/DKIM/DMARC done right push you to 87% inbox placement — so your wholesale and partnership outreach isn't capped by the spam folder.
Speaks to each deal
The AI writes from a knowledge base of your catalog, margins, MOQs, and positioning, so every email to a retailer, supplier, or brand reads like your best partnerships rep wrote it — at the volume of a whole team.
Closes deals on autopilot
It follows up until the buyer or supplier replies, then routes the reply to you. You wake up to a pipeline ofwholesale and partner conversations.
How it works for e-commerce
From cold list to closed deal in three steps
Point FirstSales at your target buyers, suppliers, or partner brands and let the AI run the outreach your e-commerce team never has time for.
Connect your mailboxes and warm up
Plug in your sending accounts and let the 21-day AI warm-up build sender reputation with real conversations before a single buyer or supplier is touched.
Unlimited Google and SMTP/IMAP mailboxes Scale sending volume by adding mailboxes, not by paying per seat.
21-day automated reputation warm-up Sender score builds through real conversations before buyers receive your pitch.
Guided SPF, DKIM, and DMARC setup Authentication records verified and corrected so wholesale emails land in the inbox.
Feed the AI your catalog and offer
Drop in your products, margins, MOQs, wholesale terms, and the brands you want to partner with. The AI uses your knowledge base to write outreach that sounds like your team — not a template.
Per-workspace catalog and offer knowledge base Products, MOQs, and terms stored per workspace so each campaign stays focused.
AI personalization from real buyer and brand data Buyer category, brand size, and product fit referenced in each individual email.
On-brand copy at full sending volume Voice and offer terms stay consistent across every buyer and supplier contacted.
Let it send, follow up, and close
FirstSales sends, monitors deliverability, and follows up autonomously until the buyer or supplier replies — then hands the conversation to you in a unified inbox.
Autonomous multi-step follow-up Each touch fires on schedule until a buyer or supplier replies, no manual nudging.
Real-time deliverability monitoring Domain health and inbox rates tracked so wholesale sending volume stays safe.
Unified inbox with reply handling Buyer and supplier replies surface in one inbox so no deal opportunity is missed.
Proof, not promises
E-commerce operators who let the AI run the outreach
Brands, suppliers, and agencies use FirstSales to run the partnership and wholesale outreach that used to eat their whole week, and get the replies to show for it.
If you are looking to fix your sales pipeline, you should definitely try. @iuditg is the OG in cold emailing, and the product they have built- is futuristic and screams a deep understanding of email marketing. + My open rate has increased drastically, + The UI and UX are easy to understand, even for a beginner like me.
What you get
Everything an e-commerce team needs to run cold email that closes deals
Deliverability, AI writing, and automation in one platform — so you don't stitch together a verifier, a warm-up tool, and a sequencer just to land a wholesale account.
Land in the inbox, not promotions
Warm-up, free cleaning, authentication, and live monitoring protect every domain so your wholesale and partner outreach stays in the primary inbox at scale.
21-day smart warm-up Domain earns inbox trust gradually before high-volume wholesale outreach begins.
Free automated list cleaning Invalid addresses removed upfront so bounces never spike and hurt your sender score.
Real-time inbox monitoring Placement and spam-rate signals surface before they compound into a deliverability problem.
Personalization that sounds human
The AI researches each buyer, supplier, or brand and writes from your knowledge base, so a 5,000-contact campaign reads like 5,000 one-to-one emails.
Knowledge-base-grounded copy Catalog, MOQs, and wholesale terms ground each email rather than generic pitch copy.
Per-prospect personalization Buyer category, brand positioning, and deal fit referenced in each individual email.
Your voice, your offer Brand language and pricing terms stay consistent across every contact reached.
Follow-up that never forgets
Multi-step sequences with smart stop-on-reply mean every buyer and supplier gets the follow-ups that actually close deals — without your team lifting a finger.
Autonomous follow-up sequences Every buyer and supplier touched on schedule until a deal conversation starts.
Smart stop-on-reply Sequence halts when a prospect replies so no awkward follow-up crosses a live conversation.
Closes deals around the clock Wholesale replies arrive overnight and on weekends when buyers review their inbox.
Before & after
What changes when e-commerce outreach runs itself
The old way burns domains and hours. The FirstSales way fills the pipeline with wholesale, supplier, and partner conversations while you focus on the store.
- Emails land in spam
- Cold pitches to buyers and suppliers hit promotions or spam and your deals are capped before they start.
- Generic templates
- Mass blasts ignore the brand, catalog, or terms, so wholesale and partner reply rates flatline.
- Follow-ups slip
- You forget to chase the buyer who went quiet, and most of the pipeline dies in the gap.
- Burned domains
- Aggressive sending without warm-up torches sender reputation and your domain.
- Stitched-together tools
- A verifier here, a warm-up tool there, a sequencer somewhere else — and a bill to match.
- Expensive headcount
- A partnerships or sales rep costs $5k+/mo with a 3-month ramp before a single closed deal.
- 87% inbox placement
- Warm-up, cleaning, and authentication keep you in the primary inbox at scale.
- AI-personalized at scale
- Every email is written from your knowledge base to the specific buyer, supplier, or brand.
- Autonomous follow-up
- The AI follows up until a reply or a closed deal — nothing slips.
- Protected reputation
- Smart throttling and live monitoring keep every domain healthy.
- One platform
- Deliverability, AI, and automation in a single tool from $29/mo.
- No ramp, no salary
- Launch in 8 minutes and run a partnerships rep's motion for a fraction of the cost.
How we compare
FirstSales vs the tools e-commerce teams usually stack
Most e-commerce teams duct-tape a sending tool to a verifier and a warm-up service. FirstSales does all of it — and writes the emails too.
| What matters | FirstSales | Other tools |
|---|---|---|
| Primary-inbox placement | 87% average | 60-70%, no guardrails |
| 21-day AI warm-up | Included | Paid add-on or none |
| Free list cleaning | Included | Pay a separate verifier |
| AI writes from your catalog & terms | Included | Static templates |
| Autonomous follow-up to closed deal | Included | Manual sequences |
| SPF / DKIM / DMARC guidance | Included | Left to you |
| Unlimited mailboxes | Included | Per-mailbox pricing |
| Entry price | $29/mo | $80-200+/mo stacked |
Land wholesale, supplier, and partner deals on autopilot
Let the AI warm your domains, write from your catalog and offer, and follow up until the deal is closed. Start free in 8 minutes.
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FAQs
Everything about cold email for E-commerce
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