---
title: "Account | Sales Glossary"
description: "Customer or prospect record containing purchase history, interactions, and contact information. Learn key concepts, industry benchmarks, and best practices."
canonical: "https://firstsales.io/sales/glossary/account/"
---

[Home](/)/[Glossary](/sales/glossary/)/Account

A, Sales Glossary

# Account

Customer or prospect record containing purchase history, interactions, and contact information.

[Back to glossary](/sales/glossary/)

## Related Terms

[AA/B TestingTesting two versions of an email, subject line, or landing page to see which performs better.View term](/sales/glossary/ab-testing/)[AABC (Always Be Closing)Traditional sales mindset focused solely on closing deals. Modern approach: Always Be Connecting.View term](/sales/glossary/abc-always-be-closing/)[AABM (Account-Based Marketing)Marketing strategy treating individual accounts as markets. Highly personalized campaigns for high-value targets.View term](/sales/glossary/abm/)[AABS (Account-Based Selling)Sales approach targeting specific high-value accounts with personalized outreach. Inverts traditional funnel.View term](/sales/glossary/abs/)

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